Fermata Inc. Announces Executive Personnel Changes
fermata Inc., a company that solves and supports women's wellness challenges (Headquarters: Shinagawa-ku, Tokyo; hereinafter, fermata), is pleased to announce the following executive appointments effective July 29, 2020.
With the vision of "until your taboos turn into excitement," fermata is tackling women's wellness and sexual wellness issues from multiple angles, including menstruation, pregnancy, and menopause. These personnel changes will promote more rapid decision-making and strengthen our management base, while also contributing to further revitalization of the Femtech market.
New Executive Introductions
■ About Femtech
Femtech is a portmanteau of "female" and "technology." Generally, it refers to devices, apps, and products that use technology to address health issues specific to women, such as menstruation, pregnancy, and menopause. fermata defines "Femtech" not only as products, but also as the movement itself, which fosters "a culture where women prioritize self-care" and "everyone becoming the best expert on their own body." Now, with women playing more active roles in society and diverse lifestyles emerging, we believe it is crucial to embed Femtech into society and create a world where everyone, regardless of gender, can live more easily.
■ About fermata Inc.
With the vision of "until your taboos turn into excitement," fermata Inc. is dedicated to solving and supporting "women's wellness" issues, which are still often considered taboo. Through the creation of platforms for sharing women's health concerns and challenges, and the provision of products from around the world that lead to solutions for wellness issues, we aim to accelerate the Femtech industry in Japan and globally, striving for a world where everyone, not just women, can live more easily.
＜Company Overview＞
Company Name: fermata Inc.
Representative: Amina Sugimoto
Location: 4-3-14 Kami-Osaki, Shinagawa-ku, Tokyo, Flower Hill Meguro 504
Established: October 2019
Business Activities: Sales of Femtech products, creation and operation of wellness issue sharing communities, support for the Femtech market
Website: https://www.hellofermata.com/
Online Store: https://store.hellofermata.com/
YouTube Channel: https://bit.ly/2LrLiA2