{"title":"Hair Care | Hair care that adapts to hormonal changes","description":"\u003ch2\u003e― Changes in your hair are also signs from your body ―\u003c\/h2\u003e\n\u003cp\u003eHair loss, changes in volume, dryness, and decreased elasticity. The condition of your hair can be affected by hormonal balance and life stage.\u003c\/p\u003e\n\u003cp\u003eIn the \u003cstrong\u003ehair care category\u003c\/strong\u003e, we offer hair care products that consider women's life stages.\u003c\/p\u003e\n\u003cp\u003eWe propose care that can be easily incorporated into daily life, accompanying changes during postpartum and menopause.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eReasons why hair changes\u003c\/h2\u003e\n\u003cp\u003eChanges in female hormones also affect the hair growth cycle.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e●Postpartum hair loss\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Changes in volume due to menopause\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Dryness due to dehydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Deterioration of condition due to stress\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIt is important to understand the changes in your body and gently care for it.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003efermata's important standards\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Considers changes in women's bodies\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Clear ingredients and design\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Meets standards for sale in Japan\u003c\/li\u003e\n\u003cli\u003e\n\u003cmeta charset=\"utf-8\"\u003e●Does not claim excessive effects\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eHair changes are not something to hide, but something to understand and address.\u003c\/p\u003e\n\u003cp\u003eHair care that supports your individuality.\u003c\/p\u003e\n\n\n\u003c!-- FAQ Schema Markup（JSON-LD）: ヘアケアカテゴリー --\u003e\n\u003cscript type=\"application\/ld+json\"\u003e\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is the hair care category?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"The hair care category is a list of hair care products that consider women's life stages. We propose care that can be easily incorporated into daily life, accompanying changes during postpartum and menopause.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Why does hair condition change?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Hair loss, changes in volume, dryness, and decreased elasticity can be affected by hormonal balance and life stage. Changes in female hormones are also thought to be related to the hair growth cycle.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What kind of concerns do you address?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"We offer hair care options that address changes in the body, such as postpartum hair loss, changes in volume due to menopause, dryness due to dehydration, and deterioration of condition due to stress.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Can it be used during postpartum and menopause?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"We offer products that are designed to accompany changes in life stages, such as postpartum and menopause. Please check the usage instructions and precautions on each product page.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What criteria does fermata use to select hair care products?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"At fermata, we select products based on the following criteria: consideration for changes in women's bodies, clear ingredients and design, meeting standards for sale in Japan, and not claiming excessive effects.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"What is an important approach to hair changes?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Hair changes are not something to hide, but something to understand as a sign from your body and gently care for. Choosing care that can be continued as an extension of your daily life leads to peace of mind.\"\n      }\n    }\n  ]\n}\n\u003c\/script\u003e","products":[{"product_id":"im-shampoo","title":"Moist Shampoo\u003cbr\u003eScalp Care Shampoo\u003cbr\u003eScalp care and body \u0026 bounce care with amino acid cleansing\u003cbr\u003e","description":"\u003cp\u003e\u003cstrong\u003eImprove your scalp environment for hair with body and bounce.\u003cbr\u003eA scalp care shampoo that gently cleanses with amino acid cleansing ingredients.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eI'm La Floria Moist Shampoo is an amino acid shampoo developed with a focus on improving the scalp environment.\u003cbr\u003e\u003cbr\u003eIt gently washes away dirt that causes stickiness and odor, while promoting a healthy scalp.\u003cbr\u003eFormulated with scalp care ingredients, it supports a hair care routine aimed at achieving hair with body and bounce.\u003cbr\u003eThis popular shampoo has won both the Best Cosmetic and Best Buy awards from LDK the Beauty.\u003c\/p\u003e\n\u003ch3\u003e■ Recommended for:\u003c\/h3\u003e\n\u003cp\u003e・Those concerned about hair body and bounce\u003cbr\u003e・Those aiming for voluminous hair\u003cbr\u003e・Those who want to improve their scalp environment\u003cbr\u003e・Those looking for an amino acid shampoo\u003cbr\u003e・Those looking for a gentle scalp care shampoo\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e■ Product Highlights\u003c\/h3\u003e\n\u003cp\u003e・Formulated with amino acid cleansing ingredients\u003cbr\u003eThis amino acid-based shampoo gently cleanses the scalp and hair.\u003cbr\u003e\u003cbr\u003e・Formulated with scalp care ingredients\u003cbr\u003eContains ingredients such as Wild Lash, Capixyl, and Redensyl to support the maintenance of a healthy scalp environment.\u003cbr\u003e\u003cbr\u003e・Formulated with metal ion removal ingredients\u003cbr\u003eFocusing on metal ions that cause hair damage, it smooths the hair.\u003cbr\u003e\u003cbr\u003e・Foam pack care\u003cbr\u003eLeaving the foam on for about 3 minutes gently envelops the hair, leading to a moist finish.\u003cbr\u003e\u003cbr\u003e・Yves Piaget Rose scent\u003cbr\u003eA fresh and clean floral fragrance.\u003cbr\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/62.webp?v=1773211344\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/61.webp?v=1773211344\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/68e35e46bcb0010768067874d8e7ba1b_800x_a1b6d3ab-4e30-4e54-9e0c-34f919dec809.webp?v=1773211344\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/4f9ae2bde5f17da800de79ac20467830_800x_175c4c79-b1fa-4143-a111-65d82c7cfc92.webp?v=1773211389\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/im-shampoo7_800x800_ac7dfa47-0308-4c66-80a0-1d2b40bb4dfc.png?v=1773211413\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/im-shampoo6_800x800_f4497be2-b06d-4543-a202-f730a37ae236.png?v=1773211412\" alt=\"\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e■ How to choose your size\u003c\/h3\u003e\n\u003cp\u003e300ml bottle type.\u003cbr\u003eAdjust the amount used according to hair length.\u003c\/p\u003e\n\u003ch3\u003e■ How to use\u003c\/h3\u003e\n\u003cp\u003e・Brush hair before wetting.\u003cbr\u003e・Thoroughly pre-wash scalp and hair with lukewarm water.\u003cbr\u003e・Take an appropriate amount into your hands, lather lightly, then apply to hair.\u003cbr\u003e・Gently massage the scalp with your fingertips.\u003cbr\u003e・Rinse thoroughly afterwards.\u003cbr\u003e・A foam pack is also recommended as a special care.\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/336e80b18c36fd49d2a72005dd02d5e3_800x_6adca1ed-f546-408f-897c-0ffa1ec8c671.webp?v=1773211344\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/4526d12d51977cd14195aae6b3d7a514_800x_cadfa03e-5ff1-46f8-ab38-e002fb938e14.webp?v=1773211389\" alt=\"\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e■ Estimated usage\u003c\/h3\u003e\n\u003cp\u003e・Short hair: 2-3 pumps\u003cbr\u003e・Medium hair: 3-4 pumps\u003cbr\u003e・Long hair: 4-5 pumps\u003c\/p\u003e\n\u003ch3\u003e■ Care and storage instructions\u003c\/h3\u003e\n\u003cp\u003e・Store away from direct sunlight and high temperatures\/humidity.\u003cbr\u003e・Close the cap tightly after use.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eIf you have any questions, please feel free to contact us using the inquiry form below.\u003c\/p\u003e","brand":"I'm La Floria","offers":[{"title":"Default Title","offer_id":47374212530390,"sku":"9123116875990","price":3850.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/im-shampoo0.png?v=1767709332"},{"product_id":"im-treatment","title":"Moist Treatment\nHair Treatment\nFrizz \u0026 Damage Care For Smooth, Manageable Hair","description":"\u003cp\u003e\u003cstrong\u003eFor smooth, manageable, and silky-soft hair.\u003cbr\u003eA hair treatment that tames frizz and flyaways.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eI’m La Floria Moist Treatment is a hair treatment developed to address frizzy, unmanageable hair and flyaways.\u003cbr\u003e\u003cbr\u003eFormulated with CMC repair ingredients (such as triple ceramides and hydrolyzed silk), it moisturizes the hair while improving its manageability and making it smooth to the touch.\u003cbr\u003eIt contains the hair conditioning ingredient Tostea® to help keep hair manageable.\u003cbr\u003eIt leads to hair that is smooth to the touch and easy to style.\u003cbr\u003e\u003cbr\u003eThis popular hair care product has received double awards for Best Cosme and Best Buy from LDK the Beauty.\u003c\/p\u003e\n\u003ch3\u003e■ Recommended for:\u003c\/h3\u003e\n\u003cp\u003e・Those concerned about frizzy hair and flyaways\u003cbr\u003e・Those who want smooth, manageable hair\u003cbr\u003e・Those concerned about hair damage and dryness\u003cbr\u003e・Those who want hair that is smooth to the touch\u003cbr\u003e・Those who want to use it as part of a shampoo and conditioner line\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e■ Product Highlights\u003c\/h3\u003e\n\u003cp\u003e・Contains CMC repair ingredients\u003cbr\u003eIngredients such as triple ceramides and hydrolyzed silk condition the hair, leading to smooth results.\u003cbr\u003e\u003cbr\u003e・Contains Tostea®\u003cbr\u003eHair conditioning ingredients condition the hair, supporting a manageable finish.\u003cbr\u003e\u003cbr\u003e・Smooth-to-the-touch finish\u003cbr\u003eThe hair care design focuses on a smooth feel after washing and manageability the next morning.\u003cbr\u003e\u003cbr\u003e・Yves Piaget Rose scent\u003cbr\u003eA fresh, clean floral fragrance.\u003cbr\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/3_800x_db0be81f-a757-4230-9015-117aa6e13bd9.webp?v=1773212832\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/4_800x_211083a6-8bd1-4a42-8f92-d1903c463436.webp?v=1773212832\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/CMC_800x_f057083d-8781-41fe-8c4b-fcdef246fe68.webp?v=1773212832\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/im-shampoo7_800x800_ac7dfa47-0308-4c66-80a0-1d2b40bb4dfc.png?v=1773211413\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/im-shampoo6_800x800_f4497be2-b06d-4543-a202-f730a37ae236.png?v=1773211412\" alt=\"\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e■ How to choose the size\u003c\/h3\u003e\n\u003cp\u003e300ml bottle type.\u003cbr\u003eAdjust the amount used according to your hair length.\u003c\/p\u003e\n\u003ch3\u003e■ How to use\u003c\/h3\u003e\n\u003cp\u003e・After shampooing, lightly squeeze excess water from your hair.\u003cbr\u003e・Take an appropriate amount in your hand and apply it to your hair, focusing on the ends.\u003cbr\u003e・Then, rinse thoroughly.\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/336e80b18c36fd49d2a72005dd02d5e3_800x_1.webp?v=1773212832\" alt=\"\"\u003e\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/4526d12d51977cd14195aae6b3d7a514_800x_1.webp?v=1773212832\" alt=\"\"\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e■ Suggested Usage\u003c\/h3\u003e\n\u003cp\u003e・Short hair: 2-3 pumps\u003cbr\u003e・Medium hair: 3-4 pumps\u003cbr\u003e・Long hair: 4-5 pumps\u003c\/p\u003e\n\u003ch3\u003e■ Care and Storage Instructions\u003c\/h3\u003e\n\u003cp\u003e・Store away from direct sunlight and high temperatures and humidity.\u003cbr\u003e・Close the cap tightly after use.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIf you have any questions, please feel free to contact us using the inquiry form below.\u003c\/p\u003e","brand":"I'm La Floria","offers":[{"title":"Default Title","offer_id":47374212661462,"sku":"9123116941526","price":3850.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/im-treatment0.png?v=1767709572"},{"product_id":"simplisse_richhair_serum","title":"Rich Hair Serum\u003cbr\u003eMedicated Hair Growth Serum (for women)\u003cbr\u003eHair loss and thinning hair care, Quasi-drug, Scalp environment support\u003cbr\u003e","description":"\u003cp\u003e\u003cstrong\u003eFor those concerned about hair loss and hair volume.\u003cbr\u003eA medicated hair growth serum that promotes healthy hair by improving scalp conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSIMPLISSE \"Medicated Hair Growth Rich Hair Serum\" is a medicated hair growth serum developed for those concerned about hair elasticity, resilience, and hair loss.\u003cbr\u003eIt contains three active ingredients, including the active ingredient Tamasaki-tsuzurafuji alkaloid, to promote hair growth while improving scalp conditions.\u003cbr\u003eAdditionally, it contains 19 beauty ingredients to support a hair care routine that maintains healthy scalp and hair.\u003cbr\u003eBy incorporating it into your daily care routine, it can be used as a scalp care habit to achieve hair with elasticity and resilience.\u003c\/p\u003e\n\u003ch3\u003e■ Recommended for those who:\u003c\/h3\u003e\n\u003cp\u003e・Are concerned about hair loss and hair volume\u003cbr\u003e・Feel their hair has lost elasticity and resilience\u003cbr\u003e・Want to improve their scalp condition\u003cbr\u003e・Are conscious of anti-aging care for their hair\u003cbr\u003e・Want to review their daily hair care routine\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/2_b18d9db1-0102-4045-adce-74dad36b5dcf.jpg?v=1772694048\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e■ Highlights of this product\u003c\/h3\u003e\n\u003cp\u003e・Medicated hair growth serum with 3 active ingredients\u003cbr\u003eActive ingredients improve scalp conditions and promote hair growth.\u003cbr\u003e\u003cbr\u003e・19 beauty ingredients that condition the scalp and hair\u003cbr\u003eSupports a healthy scalp environment for growing healthy hair.\u003cbr\u003e\u003cbr\u003e・Refreshing and invigorating sensation\u003cbr\u003eProvides a refreshing feeling for the scalp.\u003cbr\u003e\u003cbr\u003e・Designed to be easily incorporated into your daily hair care routine\u003cbr\u003eA hair growth serum that is easy to use continuously.\u003cbr\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/3_d6f40bce-64cf-4ce4-85a4-68060570a189.jpg?v=1772694048\" alt=\"\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/4_c2f1a92e-3a6c-45de-9804-4145777896d7.jpg?v=1772694048\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/5_74c9eabb-c07b-4481-bab7-c3bc52745c20.jpg?v=1772694048\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/6_52e97b1a-22a9-470b-a4c0-e4dfc9c5f647.jpg?v=1772694048\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/7_f02439ba-35c3-4c21-a4a9-837d305e2e6c.jpg?v=1772694048\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/8_4bf9b5aa-e678-4c62-b4be-790781bceb68.jpg?v=1772694048\" alt=\"\"\u003e\u003c\/p\u003e\n\u003ch3\u003e■ How to use\u003c\/h3\u003e\n\u003cp\u003e・Apply an appropriate amount to the scalp.\u003cbr\u003e・Gently massage with your fingertips until absorbed.\u003cbr\u003e・We recommend continuous use as part of your daily hair care routine.\u003c\/p\u003e\n\u003ch3\u003e■ Care and storage methods\u003c\/h3\u003e\n\u003cp\u003e・Store in a cool, dry place away from direct sunlight and high humidity.\u003cbr\u003e・Close the cap tightly after use.\u003cbr\u003e・Keep out of reach of infants and young children.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIf you have any questions, please feel free to contact us using the inquiry form below.\u003c\/p\u003e","brand":"SIMPLISSE","offers":[{"title":"Default Title","offer_id":47892728578262,"sku":"9273529434326","price":7480.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0303\/3356\/7113\/files\/002c090f88257748f4860ab554f6d140.jpg?v=1772694048"}],"url":"https:\/\/hellofermata.com\/en\/collections\/%e3%83%98%e3%82%a2%e3%82%b1%e3%82%a2.oembed","provider":"fermata store","version":"1.0","type":"link"}