Toothbrush set
This set includes a whitening toothpaste, which is abrasive-free and contains Eri silk from wild silkworms, and a toothbrush designed for whitening. It also comes with a convenient carrying pouch.
"Something safe for both oral health and the environment."
For many years, Takakura New Industry has developed products after considering the risks of transdermal absorption. Particularly regarding oral care, given that these products, like food, "enter the mouth," we meticulously select ingredients based on strict standards, similar to choosing food, regarding both what goes "in" and what stays "out" of our products. We thoroughly exclude any unnecessary substances for the body, and all ingredients, including carry-over ingredients, are 100% naturally derived.
Furthermore, the brand name "Daijobu na mono" (things that are safe) reflects our desire for it to encompass not only people but also the global environment. Therefore, we are progressively incorporating sustainable packaging. This product uses 50% ocean recycled PET for its container.
Safe because you use it
Minerals strengthen teeth and prevent periodontal disease
Specific Relationship between Teeth, Gums, and Magnesium:
Magnesium is an essential mineral for maintaining healthy teeth and gums. A deficiency can weaken teeth and increase the risk of periodontal disease. Magnesium...
・Strengthens teeth by reinforcing enamel alongside calcium, preventing cavities.
・Maintains the health of the jawbone that supports the teeth.
・Reduces inflammation and lowers the risk of periodontal disease.
・Supports calcium absorption.
Pure Minerals from a Salt Lake, Formed Over 5 Million Years
Contains minerals (magnesium) extracted from a salt lake in the Australian interior. Strong westerly winds blow from the sea towards the inland in Western Australia. These westerly winds are said to carry sea spray from the Indian Ocean inland, depositing it in distant lakes. This natural process continues today, and during the dry season, sunlight evaporates the lake water, forming a thick layer of salt on the surface. Beneath this salt layer lies concentrated brine rich in minerals, including magnesium. The inland area where the lake is located is a very harsh environment, with no human habitation within a radius of approximately 100 kilometers, so there is no concern about environmental pollution.
Because it goes into your mouth just like food, we sought out raw materials born in an unpolluted natural environment.
Eri-silk
Concentrated adsorption of stains to whiten teeth
Contains "Eri-silk," derived from wild silkworms, which does not damage the enamel surface of teeth. It adsorbs and lifts stains such as plaque and extrinsic stains, making them easier to remove with brushing. It is gentle on teeth and leads to natural whiteness.
Eri-silk's Whitening Effect Proven
Patent acquired through joint research with Tokyo University of Agriculture
・Has a stain-adsorbing effect equivalent to "sodium polyphosphate," an ingredient in stain-adsorbing whitening toothpastes.
・Does not damage tooth enamel compared to abrasive whitening toothpastes.
Under the supervision of experts, the mechanism of stain adsorption due to the porosity of Eri-silk powder was researched and developed, and a patent was acquired.
Joint research: Professor Takayuki Nagashima
Professor, Department of Design Agriculture, Faculty of Agriculture, Tokyo University of Agriculture
Representative of the New Silk Road Project
Doctor of Agriculture
Toothbrush
This is a specialized whitening toothbrush designed to clean each tooth individually.
This original toothbrush was developed in collaboration with TEETHART, a total dental beauty salon. The bristles are shortened to allow for individual tooth cleaning. Apply the toothbrush perpendicular to the tooth surface and brush in a circular motion.
TEETHART
Opened in 1995, a pioneer in dental whitening in Japan. They operate stores primarily in major cities nationwide.