Intimate care
For those exploring intimate careNotice small changes.Find care that suits you.
Wondering whether you wash too much, or noticing discomfort later in the day? Start with small changes. Explore cleansing and moisturizing basics and extra care when needed, at your own pace.
Basic care & more
Everyday basics,and care when you need it.
Start with daily cleansing and moisturizing, then add care for concerns such as odor, skin appearance, or nutrition.
Wash
CleanseCleanse gently and avoid over-washing
Moisturize
MoisturizeMoisturize after cleansing
Refresh
RefreshFreshen up quickly while out
Skin appearance
ToneGentle care for uneven tone or texture
From within
NourishSupport your routine with daily nutrition
Start with small changes
Start with small changes.
Start with what concerns you now. Explore relevant items and browse the full selection in each category.
Does your skin feel tight after washing?
Tightness may be a sign of over-washing or a cleanser that does not suit you. Review your washing routine and compare foam and liquid formulas.
Explore cleansers →Does underwear irritate dry skin?
For intimate dryness, choose moisturizing care such as milk, oil, or serum to suit your skin.
Explore moisturizers →Concerned about odor or stuffiness later in the day?
Wipes and mists are easy to use while out or at work when you want to freshen up.
Explore wipes and mists →Noticing changes in your skin's appearance?
Explore gentle care for changes in skin appearance, such as uneven tone or texture.
Explore care for skin appearance →Review your diet alongside external care
Daily nutrition is also relevant to the condition of skin and mucous membranes. Explore nutritional support from within.
femiflorafemiflora Intimate Care SupplementFrom ¥5,400
SIMPLISSEThe Balance Mucosal Care Plus+¥11,340Not sure where to begin?
Start with cleansing and moisturizing. Try a starter set that combines both.
Explore starter sets →Consult a healthcare professional if you have severe itching, pain, or sudden changes in vaginal discharge.
Other ways to choose
Other ways to choose.
Give a gift to help start a care routine
Choose a gift set in consultation with the recipient, without making assumptions about their concerns, to help them start a care routine.
Explore gift sets →Finding it difficult to ask someone?
fermata staff can explain product differences and how to choose and use them in a free 15-minute session. Guidance is available on LINE, online, or at our Harajuku pop-up.
This service does not provide medical treatment, diagnosis, or symptom assessment.
Learn about free product guidance →All items
Browse all products.
Browse fermata's selection of intimate care products below.












