What is Femtech?

New Options to Support Women's Health

Visualize the vague feeling of being unwell

There has been a tendency to vaguely accept women's health concerns, thinking, "It might just be my imagination," or "I have no choice but to put up with it."

Femtech/Women's Health Tech offers an option that uses the power of technology to visualize and articulate these discomforts and irregularities, and to share them as needed.

Data and records are not meant to cause anxiety, but rather to serve as clues for a deeper understanding of one's own body.

As awareness grows, so do the available options.

Not to determine the right answer, but to choose one

Femtech/Women's Health Tech does not impose a "right answer" or what you "should do."

What's important is to understand your current condition,
to know your options,
and to be able to choose what suits you from among them.

Creating this "state of being able to choose" is
the essence of this field.

Understanding yourself isn't about restricting yourself, but about freeing yourself. That's what fermata believes.

Fermata concept

For fermata, femtech and women's health tech are not just passing trends or product categories.
They are a system that enables each individual to "become the best expert on their own body."

There are many options available globally.
However, if these options don't align with Japanese lifestyles, systems, and culture, they won't become "usable options."

fermata helps to adapt global knowledge to the Japanese context,
and shape it into forms that can be seamlessly integrated into daily life.


Rather than simply increasing options,
our role is to make them "usable options."

That is our mission.

How far has femtech advanced globally?
In "Dr. Amina’s Lens," a column that deciphers the current landscape from the perspectives of medicine, systems, and technology,
we organize truly essential insights for those of us living in Japan.