Dr. Amina's Lens | Latest Global Femtech Cases
![Vol. 5 (Part 2) | What is kegg? Can it not be a medical device? Yet, we didn't give up. The 10 years spent grappling with kegg and the Japanese system [Amina's Lense]](http://hellofermata.com/cdn/shop/articles/Screenshot_2026-03-02_at_22.42.07_532ba27b-63f3-450a-9e9a-907f839cc312.png?v=1783496979&width=1080)
![Vol. 5 (Part 1) | What is kegg? Using cervical mucus to predict ovulation? How kegg changed the way we think about fertility planning [Amina's Lense]](http://hellofermata.com/cdn/shop/articles/7L3A3431_de48267f-fa50-4bf1-8637-47de70ad472b.jpg?v=1783497718&width=1080)
![Vol. 4 | What is Impli? Understanding invisible hormones through lines [Amina's Lens]](http://hellofermata.com/cdn/shop/articles/impli25724_4d9d65fd-126c-4fea-ad66-8d29adc061ac.jpg?v=1783496993&width=1080)
![Vol. 3 | What is Modern Fertility? AMH and Hormone Testing to Understand Before Trying to Conceive [Amina's Lens]](http://hellofermata.com/cdn/shop/articles/40600-Modern-Fertility-Hormone-Test-01_8f1522ef-ab4d-4d9e-a483-8e5f0138f307.jpg?v=1783493762&width=1080)
Why am I doing this series?
However, new technologies are now emerging from this very space, where we previously chose not to look. New devices and services are gradually making visible the bodily changes that, until now, could only be sensed.
On the other hand, there are still gaps between these advancements and existing systems and cultures that have not yet been fully bridged.
From a public health perspective, I want to continue asking, "What is truly necessary for society?" rather than "What is trending?"
And I want to carefully observe how the new choices emerging around the world have the power to transform our lives, our future, and the way the next generation of women live.
Beyond the trend.
Dr. Amina's Lens is a series that explores new options emerging worldwide and the underlying structures behind them, spanning medicine, policy, markets, and culture.
Dr. Amina SUGIMOTO Doctor of Public Health
After completing her master's degree at the University of Tokyo, she obtained her PhD in public health at the London School of Hygiene & Tropical Medicine. She specializes in healthcare systems and women's health policies.
In 2019, she founded fermata, leading the social implementation of Femtech/Women's Health Tech in Japan.
Knowing your own body, seeking advice when needed, and having choices that suit you are the first steps to living a healthy life.
Her efforts have been highly praised both domestically and internationally, recognized with the "Woman of Courage" award from the US government and being selected as one of the "Nikkei Women of the Year 2024."
